Tereza Tranaka

Partner | București

Tereza is a communication professional with over 17 years of experience in integrated marketing, public relations and digital media, with both client and agency experience. She is the founder and Managing Partner of Oxygen, an integrated, forward-thinking agency that focuses on driving engagement for top brands. In just a few years under her management, Oxygen reached high position among the leading independent PR and communications agencies in Romania with a business-oriented approach and a strong reputation for reliability and results-delivery. Tereza is a results-driven professional, acting as strategic advisor to global brands on both local and international level, including expertise on several markets such as USA, Romania, Bulgaria, Greece, Moldova and Turkey. She mainly focuses on business development, strategic communication advisory, public affairs, crisis communication, corporate affairs, marketing, intelligence and transformation projects. Obviously never hesitates to bring her fresh outlook to any greenfield project. No challenge is too enormous to her and even small projects Tereza finds significant.

Prior to Oxygen, she accumulated her experience and skills by working on the top management positions for well-known international brands and tech start-ups in Romania and USA, including working for SpaceX. Even though she reckons that the best part of her career is yet to come.

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Tereza assisted more than 50 brands with devising successful communication strategies and many of these later performed the award-winning campaigns. She holds an Executive MBA from WU Executive Academy in Vienna, Austria.